Surveying and Mapping Instrument Industry in China Takes High-end Steps

The 7th session of the surveying and mapping equipment and equipment exhibition recently held has many novel "things", domestic and foreign manufacturers "same on the same stage", each one has come up with their top products to display. Large to GPS measurement vehicles, small to ancillary products and even small bubbles for calibration standards, the products on the industry chain can be described as everything, and accessories products are dominated by our products.

The rich variety of independent innovation in the vigorous development of photoelectric measuring instruments today, in addition to a wide range of traditional optical instruments and rapid development of electronic instruments, but also includes laser theodolite, laser level, laser total station and other optoelectronic measuring instruments.

Surveying and mapping instruments are used more and more widely. Taking the high-speed railway track as an example, high-speed railways require a very high degree of smoothness on the track, and have strict calibrations on the gaps between rails and the level of rail laying. Therefore, after the high-speed rails are laid, high-speed track gauges are used to inspect and check them. With the acceleration of China's high-speed rail construction process, high-speed railway track meters also play an important role.

In the exhibition, the reporter learned that in recent years, China's surveying and mapping instrument industry has become more and more mature, and gradually broke the situation where surveying and mapping instruments have been monopolized by foreign companies for a long time.

According to experts, in the past, China's measuring instruments and equipment were mainly imported. In 1995, the independent brand represented by the South Surveying and Mapping produced China’s first electronic total station, which opened the prelude to domestically-made measuring instruments catching up with the world's advanced level. For more than 10 years, domestic self-owned brands have gradually penetrated from low-end electronic surveying and mapping products to the mid-range market relying on price advantages, flexible marketing methods and local advantages. The total station output in the south increased from 3,000 in 2003 to the current 100,000 units, making it the world's largest producer. The late Su Yiguang total station instrument was also developed from 1,000 units to an annual output of more than 6,000 units.

From traditional optics to electrons to lasers, China's leveling instruments, theodolites, total stations and other surveying and mapping instruments have been rapidly developed. At present, they have become the world's production base for surveying and mapping instruments, and surveying and mapping instruments have achieved localization. According to Liang Weiming, secretary-general of the Surveying Instruments Branch of the China Instrument and Meter Industry Association, China's low-end and middle-end surveying and mapping instruments have an international market share of 90%, and the annual export volume reaches 500,000 units. From infrared to laser, a full range of products has been produced.

The service became bigger and stronger first With the continuous expansion of the surveying and mapping instrument market, the competition between self-owned brands, independent brands and imported brands has intensified, and the price of products has also dropped dramatically.

Competition is inevitable, how to win a bigger market? “The same level of domestic self-owned brands has similar performance. Therefore, to win the favor of the market, in addition to enhancing the quality of the products themselves, we must also rely on the advantages of services and product details to occupy the market.” The technical staff of China Haida and Huajian Company This told reporters.

Liang Weiming believes that “To be stronger, we must innovate and realize from the low end to the high end. Moreover, if the surveying and mapping industry in China is to be strong, it cannot be completed by two companies. It must be based on multiple developments. It will make the entire industry stronger."

Today, according to the national development strategy and the new ideas for the development of surveying and mapping, the surveying and mapping industry in China is facing rare opportunities for development and major challenges. Liang Weizheng said that at present, modern surveying and mapping technology equipment featuring high technology is gradually replacing traditional surveying and mapping instruments, and has become the mainstream of surveying and mapping instrument development. Therefore, self-developed domestic brands of surveying and mapping equipment must develop and expand in competition, and we must seek product innovation and take the road of differentiation. At the same time, implement the strategy of going abroad and actively expand overseas markets, and finally realize the leapfrogging of surveying and mapping instruments from big countries to powerful countries.

Challenges and Opportunities Under the trend of economic globalization, surveying and mapping equipment companies in China have inevitably joined the ranks of international competition. The fierce international competition has brought great impact on China’s national industry.

We have seen that the world-famous surveying and mapping equipment manufacturers have set China as an important market and set up factories one after another. They use low manufacturing costs and seize the market with technological advantages.

In the 20th century, China's measuring instruments and equipment were mainly imported and domestically supplemented. In particular, under the impetus of the rapid development of electronic technology and computer chip technology, new measuring instruments represented by electronic total stations have been rapidly developed. In the first 15 years of our country, due to the lag in the development of electronic technology and chip technology, we can only obtain the latest measurement technology by way of imports.

We should also note that international surveying and mapping technology is changing from traditional technology to information technology faster and faster, especially with increasingly higher precision laser radar, three-dimensional scanning, multi-functional measurement systems, aerial photography small aircraft, and functions. Stronger and more practical post-processing development and application. These advanced surveying and mapping technologies are accelerating the replacement of traditional surveying methods and bring a sense of crisis to companies that rely on the production and sales of traditional surveying instruments.

There are opportunities before the challenge. While foreign surveying and mapping instruments are in full swing, domestic independent brands can take advantage of the power to access, absorb and use international capital, advanced skills, etc. at home, so that China's surveying and mapping equipment from research and development to production, from sales to service have been Grow and grow. The facts also prove that China's self-developed surveying and mapping instrument has broken the monopoly market of imported surveying and mapping instruments, and achieved localization of low-end surveying and mapping instruments.

The domestic surveying and mapping instrument market has gradually been brought into line with the international market, forming the pattern in which you and I have you. Therefore, competition can promote industrial development, promote the progress of surveying and mapping instruments, seize opportunities, consolidate efforts, and take active actions to achieve leapfrogging.